Aleksandra Todorova

Senior Director, Content Strategy at Coalesce Automation

Aleksandra Todorova has over 20 years of experience in content strategy and marketing. From 1999 to 2002, they were the Editor and Project Manager at the American Chamber of Commerce in Bulgaria. From 2002 to 2003, they were a Senior Writer at Dow Jones, where they wrote a weekly column for SmartMoney.com. In 2010, they were the Managing Editor at Mint.com, where they increased blog traffic 3x, to 1.5+ million pageviews monthly. Aleksandra then worked at Credit Sesame in 2011 as an Editor, where they established the first content marketing strategy. From 2011 to 2014, they were the Editorial Director at Visual.ly. From 2014 to 2015, they were the Editorial Director at SigFig. From 2015 to 2018, they were a Strategic Content Marketing Advisor for Content Marketing & Strategy, where they advised companies on developing and executing on impactful content marketing programs. Currently, they are the Senior Director of Content Strategy at Coalesce.io.

Aleksandra Todorova holds a Master of Arts in Journalism from New York University and a B.A. in Journalism and Political Science from the American University in Bulgaria. Aleksandra also holds certifications as a Behavior Change Specialist from the National Academy of Sports Medicine (NASM), obtained in November 2017, a USATF Level 1 Track & Field Coach from USATF, obtained in January 2016, a Certified Personal Trainer (CPT) from the National Academy of Sports Medicine (NASM), and a RRCA Level II Adult Distance Running Coach from the Road Runners Club of America.

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