BW

Bryan Whitfield

Head Of Global Brand Sales at Coats Group

Bryan Whitfield has extensive work experience in sales and leadership roles. Bryan most recently served as the Head of Global Brand Sales at Coats. Prior to that, they were the Director of Sales for the Industrial category at Bemis Associates and also held global commercial leadership responsibilities for sister company PolyVisions. Before that, Bryan was the Vice President of Global Account Sales and Business Development at Velcro Companies, where they managed a $160 million revenue stream and launched a global accounts process.

Bryan also worked at Avery Dennison, where they held various roles such as Global Business Development Director for the Footwear category, Commercial Director for North Asia, Commercial Sales Director for the US Sourcing Region, and Global Account Director for Target Corporation and JCPenney. Bryan also gained experience as the Regional VP of Sales at Shore to Shore and as a Regional Sales Manager at SML Group Limited.

Throughout their career, Bryan has demonstrated strong strategic and analytical skills, successfully driving revenue growth and implementing commercial strategies.

Bryan Whitfield earned a Bachelor of Business Administration (BBA) degree with a focus on Sales and Marketing Operations/Marketing from Baylor University, from 1990 to 1993. In addition to their degree, they also obtained certifications in Negotiate Success from Miller Heiman in 2013, Conceptual Selling / Strategic Selling from Miller Heiman in 2011, and Executive Coaching from Space 360 Consulting in 2011.

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