Xiemar Zarazua López

He joined Coca-Cola FEMSA in January 2017 as Director of Operations for Mexico.

He has more than 30 years of experience in The Coca-Cola Company in different positions, including CEO of the business unit in Brazil from 2008 to 2016 and CEO of the business unit in Latin America from 2006 to 2008. He also held various positions in Mexico and Central America.