Wesley Pheiffer

Wesley Pheiffer is an accomplished Brand Lead at Coca-Cola Peninsula Beverages (Pty) Ltd since August 2012, specializing in brand performance enhancement and operational efficiency. Notable contributions include managing successful relaunch projects for major beverage brands like Schweppes, Sprite, and Fanta. Wesley has held several roles, including Account Developer for Sports and Education, where responsibilities encompassed managing promotional campaigns and providing customer support, and as a Market Developer focusing on engaging stakeholders within the general trade market. Prior experience includes a Real Estate Intern position at ERA Grosch Real Estate, assisting estate agents with administrative tasks. Wesley Pheiffer holds a Bachelor of Technology in Marketing from Cape Peninsula University of Technology, obtained between 2012 and 2017.