Román Gutiérrez Ortega is a seasoned professional in data analysis and digital marketing, currently holding the position of Senior Data Analyst at Coches.com since March 2023. With extensive experience since 2016 as a freelance SEO and Web Analytics consultant for various sectors through Roibits Digital Agency, Román previously led the analytics department at Internet República from February 2018 to March 2023. Educational achievements include a Master's in Search Marketing from Internet República and a postgraduate degree in Web Analytics & Digital Business from Inesdi Business Techschool. Román's technical expertise encompasses Google Analytics and Google Tag Manager, along with responsibilities in project management, financial analysis, and corporate identity design across various roles, including significant experiences at Dyaingenieria ETT S.L. and RTVE CORPORACIÓN.
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