Aída Sastre

Aída Sastre currently serves as the Regional Marketing Director for the Mediterranean & Africa and Head of Marketing & Communications for Spain and Portugal at Coface, focusing on driving regional growth through impactful marketing strategies. Previously, Aída held various leadership roles at Cigna Healthcare Europe, including Head of Acquisition Marketing and Head of Marketing & Communication for Spain and Continental Europe, where responsibilities included developing marketing strategies to support growth ambitions. Aída's earlier experience includes senior marketing roles at Bupa, Grupo Ortiz, Nozar Grupo Inmobiliario, Grupo Rayet, and Grotto Spa, encompassing a wide range of marketing strategies and customer engagement initiatives. Aída's educational background includes certifications and degrees in digital marketing, leadership, and innovation from various reputable institutions.