Dan Willis is a seasoned sales professional currently serving as the Europe Military Sales Manager at Cognyte, where they support existing customers and engage with new ones across the European defense sector. Prior to this role, Dan held positions as an Area Sales Manager at Bystronic UK Limited and LVD UK Ltd, contributing significantly to sales in their respective regions. Dan began their career as an Apprentice Electrician at Safe Fire and Security Ltd and later worked as a Sales Engineer at ABUS Crane Systems Ltd, where they achieved impressive sales figures. Educated in Electrical and Electronics Engineering at Farnborough College of Technology, Dan combines technical knowledge with extensive sales expertise.
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