Anna Zhang is a seasoned marketing professional with extensive experience in growth marketing, product marketing, and brand strategy. Currently serving as the Head of Growth Marketing at Coinbase since April 2021, Anna has also held key roles in product marketing focusing on consumer growth and partnerships. Prior experience includes positions at LinkedIn where Anna managed product marketing strategies, and roles at Method and Wolff Olins, emphasizing design and brand strategy. Anna's earlier career included market research leadership at Millward Brown Vermeer and brand strategy work at Lippincott. An MBA graduate from The Wharton School with a background in art from Yale University, Anna's expertise spans performance marketing, user experience research, and strategic planning for global market expansion.
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