Laurentia van Lennep

Laurentia van Lennep has a diverse work experience spanning over several years. Laurentia began their career as a Marketing Assistant at Hazleton Pumps, where they supported the Sales Director in various marketing activities, including creating marketing materials and organizing customer events.

After that, Laurentia worked as a Coordinator at South African Breweries, supporting the Premium Brands' sales team in arranging on-site and off-site sales promotions. Laurentia also compiled weekly sales reports and managed promotional items.

Next, they joined UCS Software, where they worked as a Business Analyst. In this role, they assisted in improving Vodacom's internal IT software by compiling Business Requirement Specifications, testing new developments, and providing customer service to software users.

Laurentia then joined Pico Global as a Regional Marcom Manager. Laurentia'sresponsibilities included creating customer promotions and email campaigns, identifying new business opportunities, and analyzing project success rates.

Laurentia later worked at the Middle East Solar Industry Association as a Marketing Coordinator, where they successfully arranged membership events, coordinated the creation of a new website, and produced email marketing campaigns and press releases. Laurentia was the only paid staff member and responsible for managing the association.

Laurentia then joined The Digital Factory as part of their Consulting Services, where they worked in development, design, and WordPress development.

Laurentia later joined PerfectlyBasics B.V. as a UX Developer, where they worked for nearly two years before moving on to Axendo - Fullservice Digital Agency as a Frontend Web Developer. Most recently, Laurentia is employed at Colect as a Frontend Web Developer.

Laurentia van Lennep completed their education at the University of Pretoria/Universiteit van Pretoria. From 2002 to 2004, they pursued a Bachelor's Degree in Marketing Management. Subsequently, they pursued a Bachelor of Commerce (B.Com Hons) in Marketing Management in 2005.

In addition to their formal education, Laurentia van Lennep obtained several certifications. In 2007, they completed the "Webpage and Internet Design" certification from Unisa. In 2010, they completed the "Intellectual Property Specialization Program (WIPO)" from the same institution. In 2016, they obtained the "Frontend Developer" and "Visual Design" certifications from Skillcrush. Most recently, they completed the "WAI0.1x: Introduction to Web Accessibility" certification from W3C in 2020.

Laurentia van Lennep also participated in short courses. Although specific dates were not provided, they completed the "UCT Digital Marketing Short Course" and "UCT Public Relations Short Course" through GetSmarter.