Collective Alternative
Alicia Mummert is a seasoned marketing professional with extensive experience in the gambling and entertainment sectors. Currently serving as Creative Director at Collective Alternative since August 2023, Alicia previously held various marketing leadership roles at Horseshoe Indianapolis Racing & Casino from 2014 to April 2023, including Director of Marketing and Senior Marketing Manager. Alicia began their career at Hoosier Park Racing & Casino, progressing from Advertising Coordinator to Multi-Media Production Specialist, Researcher, and Copywriter. Alicia holds a BA in Advertising from Ball State University and a Certificate in Accounting from Cornell University, completed in July 2022.
This person is not in any teams
This person is not in any offices
Collective Alternative
At Collective Alternative, we live in a constant state of WHY? We're always asking ourselves what we can do to better our clients' experience, improve our services and provide the best solutions for each client we have the privilege of working with. At the core of CA are three things: a love for local business, an emphasis on comprehensive solutions, and a firm belief in strategy. Not only do we serve the Indianapolis market, but we're also proud to be a part of it. We are always inspired by the local businesses we work with and witnessing the impact they have on our local communities. That's why we focus so much on strategy. Each strategy we put together for our clients serves as our baseline and our roadmap to getting them where they want and deserve to be. We focus on providing comprehensive, customized solutions so we can develop a strategy based on their needs, goals, challenges and values. We're a full-service marketing and public relations firm, but we can do it all. From web design and development, to branding and advertising, all the way to market research, we're ready to help you make business personal. Are you in?