Collective Liquidity
Adam Pratt has extensive work experience in marketing, holding various leadership positions in different companies. Adam is currently serving as the Vice President of Marketing at Collective Liquidity since April 2023. Prior to that, they worked as the Head of Marketing at Nasdaq Private Market from December 2020 to April 2023. Adam also held positions at SharesPost, where they served as the Director of Marketing from January 2019 to December 2020 and as the Manager of Marketing Operations from December 2016 to January 2019. Before that, they worked at Argofield Ltd, an independent children's bedroom retailer, as the Marketing Director from March 2013 to April 2016 and as the Digital Marketing Manager from June 2009 to March 2013. At Argofield Ltd, they were responsible for managing a team, developing cross-border strategies, and overseeing profit and loss in growth plans. Additionally, they oversaw website transformation, analyzed marketing reports, and optimized various channels for maximum potential.
Adam Pratt attended CIM | The Chartered Institute of Marketing from 2010 to 2011, where they studied Digital Marketing Essentials. Prior to that, they pursued Business Studies at the University of the West of England, but the specific years of enrollment are unknown.
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Collective Liquidity
Collective is launching the first wealth technology platform for the private market. The growth in number and size of “unicorns” – venture-backed private growth companies valued over $1BN – has been extraordinary. There are now +1,000 unicorns with cumulative value more than $3TN. Despite the market’s size, there is a lack of quality tools forunicorn shareholders and investors to manage their wealth. Collective’s unique products enable tax deferred diversification and liquidity generating better financial outcomes. The management team is made up of founders or board members of leading private market platforms such as SharesPost & SharesPost 100 Fund, Forge Global, and Nasdaq Private Market. They’re now using that experience to deliver dramatically better liquidity and risk management to unicorn employees, issuers and investors.
Employees
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