Gretchen Peter is an experienced marketing professional with a strong background in performance marketing, brand services, and eCommerce. Currently serving as Associate Account Director at Collective Measures since May 2018, Gretchen has previously held various positions in account management. Additionally, Gretchen has been with Footlocker.com/Eastbay since May 2015, progressing from eCommerce Marketing Specialist to Brand Services Marketing Manager, where responsibilities included developing digital marketing strategies and enhancing brand presence. Prior experiences include internships in marketing and public relations, contributing to social media, event organization, and media relations. Gretchen holds a Bachelor of Arts degree in Public Relations and Communication from Carthage College, completed in 2014.
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