Alex Bakker

Alex Bakker is an experienced marketing professional currently serving as Senior Marketing Manager for EMEA Loyalty at Collinson since December 2020, previously holding roles as Loyalty Marketing Manager and B2B Marketing Manager Europe. With a robust background in digital marketing, Alex led Seesaw Marketing Consultants Ltd. as Head of Digital Marketing from September 2013 to February 2022, executing high-impact campaigns that significantly enhanced brand engagement and generated substantial registrations for partnerships with leading universities. Prior marketing experience includes roles at Symantec, Parago, Publicis Hawkeye, and Gilete Consulting, where Alex introduced innovative marketing strategies and managed diverse teams across various sectors. Alex holds an MBA from Rotterdam School of Management, Erasmus University, and a Bachelor's degree in European Hotel Management and Administration from Hotelschool The Hague.