Elaina (White) Herpel

Head of Partnerships at Commodity, Inc.

Elaina (White) Herpel has a diverse work experience with various companies and roles. Elaina started their career as a Counselor at Wood Park Summer Camp, where they looked after the well-being of campers and handled various responsibilities related to the camp's activities and staff.

Following that, they worked as a Hostess at Syros Taverna for a short period. Later, they gained experience as an Office Assistant at UMD Department of Mechanical Engineering.

In 2013, Elaina joined Robert L Promotions LLC as a Marketing Intern, where they gained exposure to marketing practices. Elaina continued their marketing journey as a Marketing/Events Intern at The Mansion on O Street.

In 2016, Elaina interned as a Marketing Intern at the Wolf Trap Foundation for the Performing Arts, contributing to their marketing efforts.

From 2016 to 2017, Elaina worked at Awin Global, starting as a Campaign Assistant and eventually progressing to roles such as Account Development Executive and Account Manager. In these positions, they handled various responsibilities such as providing support to the account management team, producing reports, recruiting affiliates, and ensuring network compliance.

In 2019, Elaina joined Bed Bath & Beyond as an Affiliate Marketing Coordinator, where they coordinated affiliate marketing efforts until early 2020.

In 2020, Elaina held positions at both Commodity Fragrances and Twisted Lily as the Head of Partnerships, demonstrating their expertise in partnership management.

Overall, Elaina (White) Herpel has a solid background in marketing, partnership management, and coordination, acquired through diverse work experiences at various companies throughout their career.

Elaina (White) Herpel attended Leonia High School from 2008 to 2012. Elaina then pursued higher education at the University of Maryland from 2012 to 2016, focusing on the field of study in Marketing.

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Timeline

  • Head of Partnerships

    March, 2020 - present