Commonwealth Bank of Australia
Jessica Chieng is an experienced digital marketing professional currently serving as the Digital Content & Insights Manager and previously as the Digital Optimisation Manager at Commonwealth Bank since May 2021. In these roles, Jessica has driven personalized banking experiences to enhance customer retention and utilized data analysis to optimize user journeys. Prior to this, Jessica held positions such as Digital Performance Specialist at Commonwealth Bank, Digital Media Lead at Compare Club, and Digital Marketing Specialist at The Travel Corporation, showcasing a strong background in media strategy and performance optimization across various industries. Additional experience includes roles as Performance Executive at Wavemaker, Social Media Coordinator at Zenith, and Screen Trading Assistant at OMD Australia, alongside an SEO internship. Jessica Chieng holds a Bachelor's Degree in Accounting and Finance from the University of Technology Sydney.
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