Eduardo Serrano

Eduardo Serrano is an experienced marketing professional currently serving as Gerente de Marketing at Volcán since August 2021. Prior to this role, Eduardo held multiple positions at CCU from October 2012 to December 2021, including Sub Gerente de Marketing for Pepsi, 7up, and Jugos y Néctares, where responsibilities included product innovation, promotions, and advertising for brands like Watt's and Gatorade. Eduardo's earlier experience includes commercial representation at Petrobras Chile Distribución, where responsibilities spanned from being a Jefe comercial to an Analista de planificación estratégica. Eduardo holds a Master of Business Administration from Pontificia Universidad Católica de Chile and degrees in Ingeniería Comercial with a Magister en Finanzas from Universidad Adolfo Ibáñez.