Competence Communication
Ivana Quartarone is an experienced professional in public relations, media relations, and corporate communication, currently working at Competence Communication since August 2023 as an Account, PR & Media Relations specialist. At Trendiest Media since March 2023, Ivana serves as a freelance journalist covering topics such as sustainability, technology, business, labor, and gender equality. Previous roles include Corporate, Financial, and ESG Communication at IRTOP Consulting and Digital Marketing at Farrelly-Caizzone & Associates, where Ivana developed skills in communication strategy, event organization, media relations, and social media management. Academic qualifications include a Master’s in Public Relations from IULM University and a Master’s degree in Business Communication from Università degli Studi di Milano.
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Competence Communication
Competence was established in 2005 to respond to the unmet communication needs of multinationals and small/medium-sized businesses alike, who often cannot find a cost-effective solution in the services offered by large but «impersonal» PR networks or by single professionals who lack an organised structure and/or an international background. Competence has a distinctive and analytical strategic approach to integrated communication, which allows for flexibility in terms of timing and budget and relies on the expert use of new media. The Agency’s team is organised into four divisions -CORPORATE, CONSUMER, TECHNOLOGY and SOCIAL -who together give life to a “consulting boutique” that designs and implements, with expertise and passion, turnkey “communication plans”: from media relations to internal communication, from special events to training and coaching, from crisis management to the use of social media. Since 2005 we have had the pleasure to work for over 50 companies and associations that operate in diverse sectors: Food & Beverage, Toys & Games, Banks and Insurance Firms, Web and Hi Tech, Oil & Energy, Travel & Tourism, just to mention a few. In 2013 we established an office in Rome, integrating Social Media Management and Consulting into our range of services. With a new host of digital communication professionals, Competence has set up a Social Media Marketing team made up of analysts, community managers and account managers.