Debbie Deskins currently serves as Vice President of Local Broadcast Sales at Comscore, Inc. since June 2025. Previously, Deskins held multiple positions at E. W. Scripps Company from December 2011 to June 2025, including Director of New Business Development, where responsibilities included partnering with local sales teams and leading projects like Viewer Predict Verify. Deskins also served as Local Sales Manager and Digital Sales Manager at WFTS, achieving significant revenue growth. Earlier experience includes roles at Media General and WCTI TV 12 and FOX 8/14, where Deskins managed sales teams and drove new business initiatives. A graduate of Virginia Tech, Deskins holds a Bachelor’s Degree in Marketing Management.
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