Kay Anderson

Kay Anderson is a seasoned marketing professional with extensive experience in the music and entertainment industry. Currently serving as VP of Marketing at Craft Recordings within Concord since July 2017, Kay leads a catalog marketing team to devise innovative campaigns that honor the cultural significance of legacy artists. Previous roles include Sr. Director of Catalog Marketing in a self-employed consultancy, Account Manager/Producer at Experiences For Mankind Agency, and Marketing Manager at Velvet Hammer Music and Management Group, overseeing marketing strategies for prominent artists. Initial career experience encompasses significant positions at Warner Bros. Records and BMG, coupled with early training as a Marketing and Publishing Assistant intern at Bauer Publishing. Kay holds a BA Hons in Media Arts & Communications from the University of East Anglia.