As a sales executive for a major telecommunications provider, Abby Carere was among the first in the industry to recognize the broadband potential and role of the nation’s electric cooperatives for rural America. Over the seven years in which she has worked with co-ops, she has guided dozens to successfully deploy broadband internet, voice and TV services in their markets.
Abby began her career in direct business-to-business telecom sales in one of the nation’s most competitive telecommunications markets before stepping into leadership and overseeing a direct sales team she led to top performance.
Under Abby’s sales leadership, Conexon’s client base has grown exponentially. In her dual role as head of marketing, she leveraged her years of expertise to spearhead an end-to-end marketing resource specifically designed for electric cooperatives, and the Conexon Marketing Hub proprietary software platform debuted in 2020. Abby’s visionary goal of providing all resources co-ops need for broadband marketing success now results in a full suite of services ranging from branding and web development to best-practice oriented communications, break-through creative and expert advice for electric co-ops from a team of marketing managers.
Abby was also instrumental in the development of Conexon Connect, the company’s internet service provider arm launched in 2021, and Connect co-op partnerships continue to flourish with her guidance. Under Abby’s leadership, the marketing reach of Conexon and Conexon Connect is now over half a million co-op members.
Sign up to view 0 direct reports
Get started
This person is not in any teams