Daniel Graham is a strategic business development leader with over 25 years of experience in payments, SaaS, and technology sales. Currently serving as the Strategic Account Director at Conferma, Daniel drives growth and partnerships in B2B payments and corporate travel. Previously, they held roles at Lloyds Banking Group, where they built and scaled multiple SME sales teams, consistently exceeding growth benchmarks. Daniel's career has been marked by a commitment to driving revenue growth through consultative sales and innovative strategies, underpinned by advanced training in various sales methodologies. They hold an MSc in Sports & Recreation Management from The University of Sheffield and a BSc in Human Physiology from the University of Leeds.
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