Rich F.

Rich F. is a seasoned GTM Engineer and sales leader with over 15 years of experience in optimizing sales and marketing operations. Currently serving as a GTM Engineer at 21M Advisors and as the Americas VP of GTM at Confirmo, Rich specializes in designing and implementing scalable go-to-market systems. Previously, Rich held key positions including GTM Engineer at Flipside and Senior Director of Inside Sales, Sales Development, and Enablement at Snappy, where significant scaling efforts resulted in substantial pipeline contributions. Rich also served as Director of Sales Development at BetterCloud, enhancing team capabilities and driving high percentages of total pipeline through data-driven strategies. Rich F. holds a Bachelor's Degree in Design and Visual Communications from West Virginia University.