Constellation Brands
Chris Huels is an accomplished marketing and commercial strategy professional with extensive experience in leading brand growth and portfolio management. Currently serving as Vice President of Emerging Brands at Constellation Brands since March 2011, Chris has successfully executed marketing plans and sales strategies for a diverse portfolio of emerging brands. Previous roles at Constellation Brands include Vice President and Senior Director of Venture Partnerships and Commercial Strategy, as well as Trade Marketing Director and Regional Sales Manager for spirits. Prior to this, Chris held senior brand management positions at Bausch + Lomb, including responsibility for the Biotrue Contact Lens Solution, and developed retail strategies at Cadbury Adams. Chris holds an MBA in Marketing from Montclair State University and a BA in Communication from Buffalo State University.
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Constellation Brands
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At Constellation Brands, they produce and market high-end beer and premium wine and spirits brands. They are a visionary company on a mission to build brands that people love. Driven, smart, passionate and agile – they never content with the status quo and are uninterested in playing it safe. They thrive on innovation and new ideas and are at their best when pushing their boundaries. Based in Victor, N.Y., the company believes that industry leadership involves a commitment to brand building, their trade partners, the environment, their investors and to consumers around the world who choose their products when celebrating big moments or enjoying quiet ones. Founded in 1945, Constellation has grown to become a significant player in the beverage alcohol industry with more than 80 premium consumer brands in its portfolio, about 40 facilities and approximately 10,000 talented employees.