Consumer Edge
Louisa Lei is a Senior Data Analyst with experience in designing analytical frameworks for various business questions and working with C-level executives to define trackable metrics. With a background in Applied Mathematics and Financial Economics, Louisa has developed numerous ad-hoc analyses, dashboards, and data models using tools like Looker, Tableau, and SQL. Previous roles include positions at HarperCollins Publishers and Cadre, where Louisa streamlined processes, developed reports, and provided data-related support to stakeholders. Louisa's expertise in data analysis and business intelligence has proven valuable in delivering insights to executives and driving business decisions.
Consumer Edge
Consumer Edge (CE) is a consumer alternative data firm providing insights as a service solutions to the global investor community, hedge funds, private equity, venture capital, corporates and data partners. Since its founding in 2009 CE has focused on the nexus of data, research, technology and partnerships to fuel the discovery of consumer insights and offer best in class services to our clients. We continue this focus today, delivering next-generation data tools designed to answer complex questions on consumer behavior.