Cicilia Wang has a diverse work experience in the field of marketing and partnerships. Cicilia currently works as a Digital Partnerships Manager at SmartFinancial since May 2022. Prior to that, they served as an Affiliate Marketing Manager at Health IQ from October 2021 to February 2022. Before joining Health IQ, they worked at eFinancial as an Affiliate Marketing specialist from March 2019 to April 2021. Additionally, Cicilia worked as a Marketing and Affiliate Partnership Specialist at Trupanion - Medical insurance for your pet from October 2017 to May 2018. In this role, they successfully executed customer activation SMS campaigns, implemented weekly campaign metrics newsletters, conducted A/B testing, managed affiliate partnerships, and coordinated with the legal team to develop marketing agreements. Cicilia also played a crucial role in accelerating affiliate management strategy and ensuring customer satisfaction.
Cicilia Wang completed their Bachelor of Business Administration (B.B.A.) in Hospitality Administration/Management from Macquarie University from 2011 to 2013. In 2012, they participated in an exchange program at César Ritz Colleges Switzerland, where they obtained a Bachelor of International Business Degree in Hotel/Motel Administration/Management. Following this, they pursued their Master of Business Administration (MBA) with a focus on Global Marketing at City University of Seattle from 2015 to 2017, earning a place on the Dean's List during their studies.
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