Lorena Rojo Ramos

Lorena Rojo Ramos is an accomplished Senior CRM Specialist at Ria Money Transfer since August 2021, where responsibilities include building lifecycle campaigns and managing a team focused on regional CRM activations. Prior experience includes serving as a Customer Relationship Management Specialist and a Growth Marketing Specialist, with notable roles at Western Union as a Digital Product Analyst and Accenture Portugal as a Business Data Analyst. Educational achievements feature a Master of Digital Marketing and Social Networking from Aula Creactiva and a Bachelor's degree in Journalism from Universidad Complutense de Madrid. Lorena has also worked in various journalism and digital content roles, contributing to publications and digital platforms throughout her career.