David Matyjasik

David Matyjasik has a diverse work experience that spans several industries. David is currently working as a Brand Manager Innovation at The Krusteaz Company, where they manage multiple innovation and product commercialization projects across three brands and multiple channels. Their responsibilities include developing new product lines, commercializing line extensions, expanding the retail product line geographically, managing shopper marketing and budgeting, and providing sales support. David also conducts monthly syndicated reporting to monitor revenue, distribution, and sku velocities, and contributes to new product innovation pipeline ideations and research.

Before their current role, David served as a Director of Operations at The Shop Club Inc., where they oversaw the service department and business operations for an exclusive members-only car club. David managed a team of 10 members, drove revenue growth, improved processes, directed daily operations, managed inventory, and oversaw expenses.

Prior to that, David worked as a Marketing Manager at Darigold, where they managed a portfolio of over $60 million. David launched new retail products to the market, conducted consumer research, and utilized syndicated data analytics to develop and market new retail food products.

David also has experience as a Category Assortment Analyst at Circle K, where they analyzed $344 million in merchandise sales across center store categories. David implemented JDA Intactix Suite software to design 3D displays and determined product assortments, inventory quantities, and turn times.

David began their career as a Merchandising Analyst in the Pricing Team at Advance Auto Parts. In this role, they maintained the pricing strategy for 60,000 active SKUs, monitored and reviewed the monthly Retail Pricing Index, and managed reporting on volatile commodity product lines.

Overall, David has a strong background in brand management, innovation, operations, marketing, and analytics across various industries.

David Matyjasik completed an Associates in Arts Degree with a focus on general education, marketing, accounting, and economics at Wake Technical Community College in 2005. David then went on to earn a Bachelor of Science degree in Business Administration and Management, specializing in General Business, from Campbell University in 2007.