Kim Cole

Kim Cole is an experienced media planning and strategy professional with a strong background in executing media buys across various platforms, including broadcast, cable, radio, and digital. Currently serving as Planning & Strategy Manager and Broadcast Planning and Strategist Lead at Continuum Media since November 2018, Kim's prior roles include Senior Media Buyer positions at Moxē and Massey Communications, where responsibilities involved negotiating competitive rates, monitoring media placements, and fostering client relationships. Earlier career achievements include significant contributions as a Media Buyer at Kre8 Media, where Kim increased client billing substantially and optimized campaign performance. Educational credentials include a Master of Business Administration and a Bachelor of Science in Business Administration with a focus on Marketing, both from the University of Central Florida.