Andreas Almqvist Gref

Andreas Almqvist Gref is a Senior Expert at Conversionista, where Andreas is a Management Team Member, Experimentation team lead, Head of AB-testing, and a Conversion Specialist. Andreas has experience in Conversion Optimization Strategies, A/B & Multivariate Testing, Landing Pages, Web Analytics, and Consumer Behavior and Web Psychology. Previously, Andreas worked as an Experimentation Expert at GO Group Digital and conducted their Master Thesis titled "Sonification of Manual Wheelchair Operation" at Sound and Music Computing, KTH. In the past, Andreas also worked as a Routesetter at Klättercentret. Andreas holds a Master of Science (MSc) & Civilingenjör degree in Media Technology from KTH Royal Institute of Technology.