Guillaume Ziza

Guillaume Ziza is currently a Manager in Data and Business Consulting at Converteo since November 2022, previously holding the position of Senior Consultant in Digital and Data. Prior experience includes serving as E-commerce and E-Platform Manager at Plum, where responsibilities encompassed web performance reporting, analytics implementation, and product enhancement, and as Social Media Manager at Carrefour, where strategic oversight of digital and social media marketing was provided. Guillaume's background also features roles in digital project management across various positions at Carrefour, DDB Paris, and internships focused on marketing and data analysis at the Democratic National Committee and SNCF. Academically, Guillaume holds a Master's in Management and Digital Marketing from Audencia and has participated in global business studies at the American University, along with a law degree from the University of Paris I: Panthéon-Sorbonne.