Marcos Melgar is a seasoned professional in industrial engineering and data analytics, currently serving as a Senior Associate in Lifecycle Marketing at CookUnity since 2025, after holding the position of CRM Marketing Associate - Retention there from 2024 to 2025. Previously, they developed strategic KPIs and dashboards as a Data Analyst at La Segunda Seguros CLSG and worked as a Retention & Engagement Strategist at Winclap, where they analyzed customer journeys and defined key performance indicators. With a solid educational background, Marcos holds degrees in Industrial Engineering from Universidad Nacional de Rosario and multiple certifications in Data Science from prestigious institutions, including Stanford University. They also contribute as a Data Analytics tutor at Coderhouse.
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