CoolSafety
Frederik van de Vuurst is an experienced marketing professional with a strong focus on online marketing strategies, web analytics, and growth management. Currently serving as a Growth Manager at CoolSafety since October 2021, Frederik has extensive experience as an Online Marketeer at OptimizeThis since September 2013, where expertise includes guiding startups in their online marketing strategy and advising larger companies on analytics setup. Previous roles include Online Marketing Expert at Rockstart, Mentor for Online Marketing at UtrechtInc and the Amsterdam Municipality's Startup Program, and a Sr. Webanalist at Wolters Kluwer, where Frederik contributed to transitioning the company towards an 'online first' approach. Frederik's academic background includes a Master's in Informatierecht from the University of Amsterdam and a Bachelor's in Law with a Minor in Business Administration from Leiden University.
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CoolSafety
CoolSafety aims to deliver safety equipment for a healthy work environment. Founded in 2007 we first had our focus on hearing protection and achieved to grow to a respectable online supplier. As we grew, we created more possibilities to expand to our goal: being a trustworthy online supplier to allow everyone to have the right stuff for their safety at work. In 2013 we launched the multistore one-stop-shop for personal protection equipment with 17 webshops in the Netherlands containing fine-quality and fair priced products. Currently we're rolling out to France with CoolSafety.fr. Find more: https://www.coolsafety.nl