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Lena Yayoi Murakami

Senior Project Manager Marketing Customer Loyalty at Coop Group

Lena Yayoi Murakami is a seasoned professional in marketing and project management, currently serving as the Senior Project Manager for Marketing Customer Loyalty at Coop since September 2023. Previously, Lena held the position of Head of Marketing & E-Commerce at ANOUK Fashion from January to August 2023 and worked as a Marketing Manager at Coop Mineraloel AG from January 2020 to December 2022. Early career experience includes a role as a working student in the gastronomy and fitness operations at Sportpark Freiburg Van der Vliet & Kunz GmbH from December 2013 to December 2019 and as a customer marketing working student at Straumann Group from January to November 2017. Lena holds multiple degrees from The University of Freiburg, including a Master of Science in Business Administration with a focus on Marketing Management and Consumer Psychology, as well as two Bachelor of Science degrees in Business Administration and Economics. Early education was completed at Coeur d'Alene High School.

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