Keith Blue

Keith Blue is a seasoned executive with extensive experience in business development and relationship management across various industries. Currently serving as Senior Vice President of Corporate & International Business Development at Cooper Aerobics since January 2009, Keith Blue is responsible for forming strategic partnerships, leading product development, and overseeing sales and marketing initiatives. In addition, as Chief Relationship Officer for Cooper Aerobics Greater China, LLC since September 2015, Keith Blue focuses on expanding the company's presence in China, Macau, and Taiwan. Previously, Keith Blue held executive roles at Cooper Aerobics Enterprises and MedMark Services Inc., and has a strong background in sales and marketing from positions at Horizon Healthcare and Experian.