CooperVision
Roni Arison is an accomplished marketing professional with extensive experience in strategic planning and brand management. Currently serving as the Chief Marketing Officer at CooperVision since June 2018, Roni manages marketing activities for CooperVision Israel and has successfully increased sales by 13% and achieved the highest NPS score in the category. Prior to this role, Roni was the Strategic Planning Director at K-Logic Future Marketing, overseeing strategic initiatives for various global and local accounts. Roni also held positions at BBR Saatchi & Saatchi as a Strategic Planning Manager, McCann - Erickson as a Senior Production Planner, and TBWA\Worldwide as a Senior Planner. Educational qualifications include a Bachelor’s Degree in Humanities from Tel Aviv University and an MBA with a focus on Marketing from Reichman University.
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