Veronica Aleman Geraths

Veronica Aleman Geraths is an accomplished professional at Copa Airlines, currently serving as Payments & Booking Engine Coordinator since January 2017. In this role, Veronica is responsible for the strategic design and implementation of payment expansion initiatives to enhance direct sales and reduce costs. Previously, as Ancillary Revenue Senior Analyst, Veronica maximized revenue through product optimization and managed digital projects across sales channels. Veronica's experience also includes roles in Pricing and Revenue Management, where strategic fare management and revenue maximization were key responsibilities. Veronica holds a Bachelor's Degree in Industrial and Administrative Engineering and a Minor in International Business from Universidad Católica Santa María La Antigua, along with a Postgraduate Degree in Project Formulation, Evaluation, and Management from Universidad Tecnológica de Panamá. Early career experience includes quality assurance and sales internships, showcasing a broad skill set in data analysis, project management, and commercial strategy.