Core Affinity
Eric Zbikowski serves as the Chief Revenue Officer at Core Affinity, a firm specializing in enhancing member engagement for trade and professional associations. With a wealth of experience in revenue strategy, Eric has held senior positions at several organizations, including Big Red M, Brightcore Energy, and Sales Optimization Strategies, where leadership in sales and marketing contributed to substantial revenue growth. Previous roles at Velocity Payment System, MetricNet, MicroStrategy, Corporate Executive Board, and Gartner reflect a strong foundation in sales management, strategic planning, and market research. Eric holds a Cum Laude degree in Economics and Business Administration from The Wharton School, with concentrations in Entrepreneurial Management and Marketing.
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Core Affinity
Our deep expertise in developing and managing affinity programs for associations, extensive network of benefit programs, and state-of-the-art platform provide a comprehensive solution that delivers results for our clients. By partnering with us, associations will gain valuable member insights while saving time and resources, allowing them to focus on core business activities. Our programs are optimized for maximum impact, ensuring that our clients achieve their objectives. Let us help you increase your non-dues revenue, elevate your value proposition of your membership, and save you time so you can focus on other initiatives!