Core Creative
Becky Crnkovich is an accomplished professional with extensive experience in project leadership and event management. Currently serving as a Project Leader at Core Creative since October 2022, Becky previously held the role of Project Coordinator at JAMES CRAIG BUILDERS, INC. from September 2019 to October 2022. Prior to that, Becky was the Director of Events for the Metropolitan Builders Association from January 2010 to September 2019. Early career positions include Marketing and Advertising Manager at Sears, Advertising and Promotions Coordinator at Kohl's, and Sales and Service Specialist at Briggs & Stratton. Becky holds a Bachelor of Business Administration in Marketing from the University of Wisconsin-Madison, obtained in December 1997.
Core Creative
Core Creative is a marketing agency that helps healthcare, B2B and B2C clients overcome both external and internal marketing challenges to thrive in their increasingly competitive markets. We do so by applying our unique "Say it. Live it.®" philosophy to drive brand alignment. We believe an aligned brand is the strongest brand - it helps our clients’ audiences live healthier, more engaged lives. Core Health, Core Creative's specialized healthcare marketing practice, helps mid-market healthcare providers and healthcare brands identify their purpose and solve the unique challenges healthcare marketers face by creating campaigns and experiences that capitalize on changing consumer motivations and evolving digital, media and marketing landscapes. For more than two decades, we have put the patient at the center, using our research and insight-based approach to develop breakthrough creative that drives business impact. Our healthcare marketing expertise allows us to understand how to deliver the solutions our clients seek, building confidence they’ve found the right partner. And making it fun along the way.