Crystal Li

Performance Marketing Manager at Core Digital Media

Crystal Li is a skilled performance marketing professional with a diverse background in digital marketing and media management. Currently serving as a Performance Marketing Manager at Core Digital Media since June 2023, Crystal previously interned as a Global Media Manager at Wizards of the Coast, where responsibilities included managing significant ad spend for major game franchises and contributing to media planning. Crystal's experience also includes roles as a Marketing Coordinator and Graphic Designer for Cal Marginalized Genders in Gaming, leading membership growth and event hosting, as well as a Konshuu Illustrator for Cal Animage Alpha, and a Digital Marketing Intern with Corsair, enhancing digital presence and affiliate programs. Crystal holds a Bachelor's degree in Economics from the University of California, Berkeley, earned in 2023.

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