Germán Benac Iglesias

Germán Benac Iglesias has over 20 years of experience in various roles within the gaming and distribution industry. Germán started their career in 1998 as a Sales Representative at Virgin Interactive Entertainment, where they gained valuable experience in sales and customer service.

In 2001, they joined Cryo Interactive as a Key Account Manager, responsible for creating and managing distribution channels and handling key accounts. Germán successfully negotiated commercial conditions, product listings, and promotional activities.

From 2002 to 2009, Germán worked at Market Way S.L. as the Commercial Director. Germán played a pivotal role in creating national and international distribution channels, developing product ranges, and managing contracts. Germán also managed purchases, logistics, and import controls.

In 2009, Germán became the Country Manager Iberia for Mad Catz. In this role, they reported directly to the European Sales Vice President and was responsible for all aspects of the business, including distribution channel creation, sales, marketing, and communication.

Most recently, Germán joined Corsair in 2017 as a Key Account Manager Senior. Germán'sresponsibilities include managing key accounts and further developing business control in all areas.

Throughout their career, Germán has demonstrated their ability to create and manage distribution channels, negotiate deals, and drive business growth. Germán'sexperience spans both national and international markets, showcasing their adaptability and strategic mindset.

Germán Benac Iglesias has a diverse education history. In 1988-1991, they pursued a Diplomatura en Información y Turismo at the Escuela Universitaria de Información y Turismo Salduba de Zaragoza. Later, in 1998-2001, they attended the Escuela Oficial de Idiomas de Sabadell and obtained their English First Certificate. In 2002-2003, they enrolled in the EADA Business School and completed their Master Ejecutivo en Dirección de Ventas. Following this, in 2009-2010, they pursued another master's degree at the same institution, specializing in Marketing and called Master Ejecutivo en Dirección de Marketing. Germán's education continued in 2016-2017 when they took a Curso de Perfeccionamiento en Elaboración de Cerveza at the Universitat d'Alacant.