Isabel Guerra

Isabel Guerra is the Directora de Mercadeo at Cortés Hermanos & Co., S.A.S. since April 2010. Isabel is responsible for developing strategies and overall objectives in the areas of marketing, key accounts, and non-traditional channels. Isabel is also accountable for achieving sales goals, maintaining the image, and positioning all the brands marketed by the company. Isabel previously held similar positions at Heineken and Refrescos Nacionales, C. Por A. Isabel holds a Bachelor's degree in Marketing, Formulation, and Evaluation of Projects from the Universidad Católica de Santo Domingo, as well as a diploma in Finances from the same institution.