Cortex
Ben Hayward is a Technical Success Manager at Cortex since November 2024, with extensive experience in training and product innovation. At InCrowd from June 2015 to November 2024, Ben served as a Product Training Manager, overseeing professional client-facing training and resources for a comprehensive product range, and as a Product Innovation Specialist focused on the fan engagement platform FanScore. Ben also has a background in game development as a Lead Game Developer at Fullscreen, Inc. from 2013 to 2017, and served as a User Tester at UserTesting.com, conducting usability assessments on websites and applications. Ben holds a degree in Computer Science, Informatics from the University of Sussex, obtained in 2015, and attended Eastbourne College from 2007 to 2012.
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Cortex
Built for sport, Cortex technology seamlessly connects data, content and commercial inventory, elevating the fan experience and generating new multi-channel revenue opportunities. Cortex’s cutting-edge microservices, API-first, cloud-native, and headless technologies (MACH) are delivered across four key product verticals; - Content & Activations - Data & Marketing - Commercial Inventory Management - Stadium Display By providing interoperable products across these verticals as well as seamlessly integrating with a wide range of third party providers, Cortex helps customers create seamless user journeys, optimise digital fan experiences and unlock new commercial opportunities enabling revenue to flow and their businesses to thrive.