Prithvi is a British-based, award-winning Product Designer and UX Strategist with over 18 years of experience in various industries, including healthcare, finance, and retail. They have led impactful digital product designs, ranging from startups like OnTheDot to enterprise transformations at Costa Coffee and Harman. Currently serving as Product Design Lead at Costa Coffee, Prithvi is focused on data-driven initiatives and has a strong commitment to accessibility and user-centered innovation. With a robust foundation in design thinking and strategic leadership, they thrive in complex environments, consistently delivering high-performing digital products.
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