Serena Rizzi

Serena Rizzi is an experienced professional in the field of visual merchandising and retail training, currently serving as the Shop Visual Merchandising Manager at Costa Crociere S.p.A. since April 2024. With a diverse background that includes roles as a Retail Consultant and Trainer at Prospettive Creative Studio and various positions teaching visual merchandising and related subjects at institutions such as Accademia Nuove Professioni and NAD - Nuova Accademia del Design, Serena specializes in retail consulting, coaching, and the integration of visual merchandising with social media. Educational qualifications include a degree in languages from Università Cattolica del Sacro Cuore and an Executive Master in Visual Merchandising & Marketing Sensoriale from the Retail Institute, along with several specialized courses in visual merchandising, marketing, and coaching.