Jennifer Laurent

Jennifer LAURENT is a seasoned digital marketing professional with extensive experience in the beauty industry. Currently serving as Senior Digital Manager at Coty since April 2016, Jennifer drives digital strategy and paid influence for renowned brands BOURJOIS and SALLY HANSEN. Prior to this role, Jennifer held the position of Digital & Brand Content Manager at Bourjois from October 2010 to April 2016, where responsibilities included developing international social media strategies and managing brand content across various platforms. Experience as Social Media Manager at Sarenza and Community Manager at ISOBAR further enhances Jennifer's expertise in community management and social media strategy. An educational background in digital communication, including a Master's degree from Université Paris 8, complements Jennifer's professional qualifications.