Ziyi Goh

Ziyi Goh is a seasoned marketing professional with extensive experience in digital and e-commerce roles, currently serving as Digital & E-Commerce Manager for Travel Retail APAC at Coty since March 2023. Prior to this, Ziyi held various leadership positions at Shopee from February 2021 to March 2023, overseeing major campaigns and marketing strategies for Shopee Mall in the fashion and lifestyle sectors. Ziyi's background includes a role as Category Manager at LUXASIA, focusing on Japanese premium skincare and cosmetics, as well as several positions at L'Oréal, where Ziyi advanced from Management Trainee to Product Manager. Ziyi's diverse experience also features stints in marketing management at Salient Strings and House of Sheens, and a role in event marketing at the Red Dot Design Museum Singapore. Ziyi holds a Bachelor of Business Administration in Marketing from the National University of Singapore.