Guillermo Pérez Alonso

Guillermo Pérez Alonso has a diverse work experience with various roles and responsibilities. In 2012, they co-founded Inkietos and continues to be involved with the company. In 2015, they founded and became the CEO of Social Lex ® De logos a technos, where they help professional service providers, corporations, and legal institutions enhance their brand and attract clients through legal branding and digital strategy. Guillermo also worked as a Senior Consulting Associate at Fontventa, S.L. and as a Sales Support Specialist at Councilbox. In 2019, they joined La Emboscadura Editorial as an Associate Advisor, and also started working as a Professor at CEU IAM Business School, teaching in the Master in LegalTech program. That year, they briefly served as a Professor in the Program for Digitalization of the Legal Sector at The Valley. In 2022, they became the Coordinator for Santander Legal Hackers. Additionally, they are responsible for Institutional Relations at AEPF Asociación de Educadores y Planificadores Financieros, where they focus on promoting financial education for citizens. Guillermo also spent several years as the Coordinator for Legal Hackers in Madrid, a community-driven organization exploring the intersection of law and technological innovations.

Guillermo Pérez Alonso's education history begins in 1994 when they enrolled in Universidad Complutense de Madrid. Guillermo pursued a degree in Sociology with a focus on Industrial Sociology and Organizational Sociology, Communication Sociology, and Labor Technical. Guillermo completed their undergraduate studies in 1999.

In 1998, Guillermo Pérez Alonso attended London Metropolitan University, where they obtained a Bachelor's degree in Industrial Sociology. Guillermo studied there for a year before returning to Universidad Complutense de Madrid to complete their degree.

In 2007, Guillermo Pérez Alonso attended ISDE, where they pursued a Master's degree in Dirección y Administración de Despachos (Management: strategy, talent, technology, communication, legal marketing, financial management). Guillermo completed their studies in 2008.

Additionally, Guillermo Pérez Alonso obtained certifications in Negotiation and Conflict Resolution from "Grupo BLU" in April 2015 and in Social Media Management from Deusto Formación in March 2011.