Coupa Software
Hasani W. is a marketing professional with extensive experience in strategic roles across various organizations. Currently serving as Sr. Director of Field & Account-Based Marketing at Coupa Software since September 2024, Hasani previously held the position of Director of Marketing at Ivalua from April 2023 to August 2024. Prior to that, Hasani was the Director of Demand Generation at Aventri from 2021 to April 2023, and served as Digital Product Lead - Fashion at Informa Markets from 2017 to 2020. Additional experience includes roles as Marketing Manager at Amplify (2016-2017) and Ryder System, Inc. (2011-2015), where expertise in go-to-market strategies was demonstrated. Hasani holds a degree in Business Administration from North Carolina Agricultural and Technical State University and a Bachelor of Business Administration from the University of North Carolina Wilmington.
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