Mara Skaletz

Mara Skaletz is an experienced marketing professional currently serving as the Senior Field & Account Based Marketing Manager for EMEA at Coupa Deutschland GmbH since February 2021. In this role, Mara collaborates closely with the EMEA Central Enterprise Sales team to identify new business opportunities and enhance the sales pipeline through effective campaigns tailored for the DACH and Central European regions. Prior to this position, Mara held various marketing roles at Talend, leading field marketing strategies for the DACH region, and contributed to establishing market leadership in Big Data and Cloud. Previous experience includes marketing management positions at BOARD International, where responsibilities encompassed lead generation and campaign management, as well as at Deutsches Youth For Understanding Komitee in PR and digital strategy. Mara's academic background includes a Master's degree from the University of Cologne, with studies in Economics and Spanish Literature.