Farhan Dwi Sarjono

Senior Regional SEO Manager at Cove

Farhan Dwi Sarjono has a diverse work experience, with their most recent position being Senior Regional SEO Manager at Cove. Prior to this, they worked as a Regional SEO Manager at the same company. In this role, they conducted website audits and collaborated with the technical team to implement improvements to enhance the website's performance and maintain a high SEO Health score.

Before joining Cove, Farhan was employed at Socialights Indonesia, where they held multiple roles. As the Manager of Content Optimization, they led a team of 6 employees and was responsible for SMM, SEO, and new project pitches for clients. Farhan achieved notable success by increasing the pitching win rate by 108% and implementing a time-based task distribution system that improved manpower efficiency by 80%.

During their tenure as an SEO Architect at Socialights Indonesia, Farhan developed effective SEO strategies to help clients achieve their website goals. Farhan won 4 client pitches by presenting compelling SEO proposals and played a key role in helping Truemoney receive The 2020 Digital Popular Brand Award through a 380% increase in organic traffic.

Farhan also worked as a Strategic Planner, where they created digital marketing strategies, quality-checked content mockups, and calculated budgets and KPIs. Additionally, they served as an SEO Crafter, conducting site audits, building domain authority, and analyzing ongoing SEO projects.

Farhan's early career included a creative internship at NET MEDIATAMA TELEVISI, where they wrote scripts for a TV show, generated segment ideas, and invited national celebrities as guest stars.

Overall, Farhan has a strong background in SEO management, content optimization, and digital marketing strategy, with a track record of delivering impressive results for their employers and clients.

Farhan Dwi Sarjono completed their Bachelor of Applied Science degree in Mass Communication/Media Studies from Sekolah Tinggi Multi Media "MMTC" Yogyakarta from 2014 to 2018. Prior to that, they attended SMA Negeri 3 Semarang from 2011 to 2014, although no specific degree or field of study is mentioned for this period.

In addition to their formal education, Farhan has obtained several certifications. In 2019, they earned the Google Ads Video Certification from Google. In 2020, they acquired The Fundamentals Of Digital Marketing certification from Google Digital Garage, SEO 101: Cara Membuat Website Eksis di Halaman Depan Google certification from Skill Academy by Ruangguru, and SEO Foundations certification from LinkedIn. Farhan also obtained the Google Analytics Individual Qualification certification from Google in December 2020.

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Timeline

  • Senior Regional SEO Manager

    February 1, 2023 - present

  • Regional SEO Manager

    November 1, 2021

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